SEO

8 Tools For The Best SEO Keyword Research

SEO (search engine optimisation) is an advanced way to drive more traffic to your website and purpose-created landing pages. It can take a while before you see the full effects of your SEO process. But once you have implemented a strategy which has the potential to rank your business pages amongst the top websites in the various search engines, you have created a powerful tool.

Inbound marketing is far more valuable because of the intent from the prospect. They have displayed direct interest in what you provide due to the fact they have gone out of there way to type in the key term for it. So you have to be there. But it is not as simple as people would like.

It takes a well-prepared plan of action. Quality content and a lot of PR and marketing of your content to receive links and improve the domain authority.

But the starting point is to identify the keywords which give you the opportunity to have the awareness and therefore traffic. You will need to group them by tiers of importance and broadness. With more businesses coming to your website you can track and identify for follow-up with website tracking software.

Make your keyword research more effective with the following tools.

1. SEMRush

SEMRush is recommended by most of the SEOs and digital marketers for keyword research. For B2B businesses, this can be an ideal option. It offers a free trial but after that you will have to pay. Contrary to other keyword tools, it lets you find the long tail and short tail keywords used by competitors if you paste the URL of your website.

2. Ahrefs Keyword Planner

With Ahrefs, you will be able to find the best relevant and potential keywords for your B2B business. It has a simple and user-friendly interface that makes it easy for the new as well as experienced bloggers to start finding their keywords. This is a recommended tool when it comes to improving your SEO and tracking the best and top keywords in any niche.

3. Google Search Console

This is not just a keyword finding tool. It also prepares the reports of keywords and pages most searched on Google for a website. You will be able to find thousands of opportunity keywords for your business. The report generation feature also makes it easy for bloggers to target certain keywords more than others. Finding the best keywords can never get better than with this tool.

4. Google Keyword Planner

Google keyword planner is the best keyword finding tool to start with. The new bloggers should choose this tool as it is free and helps you find the potential keywords for a new website. As the site grows, the tool also helps you explore new keywords. It is also a perfect option for experienced bloggers.  It pulls information directly from Google and it is the most relevant information.

5. Moz Keyword Explorer

This is another amazing keyword finding tool for the bloggers and digital marketers. With this tool, you can find keywords according to relevance, importance and potential. You can also upload already discovered keywords to get better insights in Moz keyword planner.

6. Google Correlate

It is one of the most overlooked keyword finders. Google is the most reliable source where you can find the best keyword. And this Google Correlate tool helps you find the keywords searched together. With this finder, you can create a huge list of potential and relevant keywords for your B2B business.

7. Soovle

Finding untapped keywords is also a talent that Soovle possesses. With this keyword planner, you can find undiscovered keywords from Google, YouTube, Amazon and other sources too and that at one place. This is the best tool for experienced bloggers. It also allows you to save the newly tapped keywords in a list so that you can access them anytime.

8. Wordtracker Scout

Apart from using keyword tools, bloggers can also visit any web pages to see the primary and secondary keywords. But that can be time consuming. Wordtracker Scout is what you need to find the keywords used by your competitors. Install the Chrome extension, visit the page and press W and it will show you all the keywords used in a single post.